I remember when I was little having pillow fights with my sister hoping that the feathers would go everywhere…that is about as useful as those pillows were. Only years later did I realized that the pillow I slept on was the cause of my neck pains and headaches. And not that I am more health conscious and have children I look for the allergen pillow that is a germ fighting pillow…with kids you really need that germ fighter pillow! Do you know how many germs and mites and dust and allergens go on your pillow - it is just disgusting and many people just do not want to know. And how many people actually wash their pillow. Sure you wash your pillow case but no one washes their pillow. These Healthy dream germ fighting pillows have a biofilter to help keep out the yuckies as my daughter calls them. The benefits are clear…no germs! You have to deal with germs all day - why not prevent them and not worry about breathing in those harmful particles that can hurt your overall health when you are trying to get that good nights sleep. It is of medium firmness and is great for that side sleeper or all ages. And really… the price is comparable to the regular pillows that you have to replace because they get moldy or smelly!